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Your 12-Month Retail Calendar: How to Make the Most of Seasonal Sales All Year Long
CHAPTER 8   2 MIN
SAVE THIS GUIDE

Take Action: Improve the Seasonal Shopping Experience at Your Store

The retail fiscal calendar isn’t the same as the average January–December calendar year. Find out how to use the 4-5-4 Calendar and account for the 53rd week in your retail business planning. Get templates, strategies and more in this free guide. | Visit merchantmethod.com/guide-retail-seasonal-sales to learn more.
What’s next?

Staying on top of your busy sales periods is SO important if you want to drive customer loyalty and sales. Remember our four key areas of opportunity:
1.  More customers means more customer relationships.

2.  More feedback means more learnings and insights.

3.  More sales means more profits.

4.  More opportunity leads to long-term, sustainable success.
Recognizing the value of busy seasons and how to approach them helps you anticipate shoppers’ needs and set yourself up for operational success.

You can make a plan, but success ultimately lies in the execution — both from your point-of-view and in the eyes of your customers.

To help you accomplish this, I’ve put together a full year retail planning toolkit made especially for small- and medium-sized retailers who want to be proactive in their business planning for seasonal sales.

Get your 12-month retail planning toolkit to stay on top of busy and slow periods all year long.

I WANT THIS!

BUILD RETAIL PROFIT IN SIMPLE, ACHIEVABLE STEPS

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HI, I'M CHRIS GUILLOT!
I made my first sale when I was eight years old and started teaching retail business classes at 20. Now, 23 years after guiding my first clients, I'm here to help you build more profit.
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