​Build retail profit in simple, achievable steps.

Learn the business skills you need to turn your passion into a sustainable business.​
​Find Your Retail Success Style ➙ ​
​Merchant Method prepares Retailers and Makers for a changing retail market and guides them to build sustainable profit, so that they can have the business (and life) of their dreams.
Hi, I’m Chris Guillot. 
​
​Retail veteran, entrepreneur, and educator dedicated to helping you and your business thrive in equal proportion.

​Find Your Retail Success StylE

Discover what type of Merchant you are + learn how to take advantage of your strengths (and support your weak spots) for RETAIL SUCCESS.
 
 
Featured By
 
 
Business Insider
Big Commerce
​Vend
Compliant IA
Shopify

Trusted by over 2,500 Retailers and Makers

Vertical Divider
"​Since working with Chris, my business is more profitable, my work/life balance is way better, and my employees are happier. She is both knowledgeable about traditional business management practices and wise to the new ways of running a small business. It's a perfect combination! 

I contacted Merchant Method when, after a big move in my business life, I realized I needed some more professional training. I was looking specifically for a company with amazing retail and management expertise, and boy, Merchant Method is that company!"

​[Read The Seattle Times feature about how Danielle’s business is EXPANDING since COVID-19]
"Working with Merchant Method has been one of the best decisions I could've made ─ not only for myself but also for my business, staff, family, and friends. I went into the Merchant Method consulting program a complete wreck and came out feeling more in control of my business.

I will always remember the first time I met Chris. She told me that she was going to teach me to control my business instead of allowing my business to control me, and that is what she did! Bravo!!! Thank you so much I will forever be grateful."

[Read the City Lifestyle feature about what why you must know about Malika’s businesses in this time of COVID-19]
Vertical Divider
Vertical Divider
" I feel as if I've been waiting my entire professional career to meet and work with Chris. It feels remarkable to have her passion and advice during this exciting time in the retail industry. Merchant Method has single-handedly helped me grow my business, motivating me and my team to be the best boutique we can be.

And Chris’ knowledge, experience, confidence, and positive energy toward all matters retail are unparalleled. Merchant Method is the greatest thing to happen to us!"

[Named one of the Top 10 Most Visited Boutiques in Capitol Hill, Seattle based on 2020 Lyft ride data]
Whether you’re growing, pivoting, or rebranding your business, I’ll help you turn your passion into a sustainable, profitable retail brand.