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Post-Holiday Retail Selling

1/3/2017

 
Merchant Method Post-Holiday Retail Sales | Small Business | Selling Strategies | Visit merchantmethod.com/retailtrends
Happy Holiday Hangover Day! Today is the day most American's head back to work after the holidays and (like Cyber Monday) it's a huge shopping day.

This week I share how to extend the holiday selling season past the holidays. If planned and executed well, you can drive healthy post-holiday retail sales through the January.

Topics Discussed in this Trend Report:

  • Retail's fourth quarter includes January
  • Typical in-store activity during January
  • Weekly Merchant Method trend report topics for the month
  • Holiday Hangover Day is on Tuesday, January 3, 2017 this season
  • Who coined the phrase for this shopping day and how the shopping trend was identified
  • Similarities between Holiday Hangover Day and Cyber Monday
  • Typical shopping activity and product categories purchased during Holiday Hangover Day
  • Results from last year's Holiday Hangover Day
  • Fourth quarter incremental retail sales to generate in January
  • Strategies to increase retail customer traffic and sales in January
  • Why retail return and exchange policies have become more lenient in the recent years
  • Consider the product integrity in your store by assessing what must be marked down and remerchandised

Click to Tweet:

Holiday selling is not over with the holidays and there is incremental fourth quarter revenue to generate during January.

Providing a lenient or “more lenient” exchange or return policy is a valuable service for your brand lovers.

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HI, I'M CHRIS GUILLOT!
I made my first sale when I was eight years old and started teaching retail business classes at 20. Now, 23 years after guiding my first clients, I'm here to help you build more profit.
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